McCoy’s story underscored one of the main points of his presentation. He pointed to such acts of sharing and camaraderie as among the best ways to expand boating to attract new boaters, by allowing people to experience the joy of boating firsthand. In short, McCoy urged delegates to take someone aboard their boat the next time they are on the water; especially a youth, to plant the water seed at an early age.
Brunswick has long been in the forefront of supporting boater education. For example, Veronica Floyd, Brunswick’s legislative consultant, has played a major role in promoting and advancing efforts in this area by the National Safe Boating Council, with the U.S. Coast Guard, to promote the WEAR IT! campaign. This ongoing effort encourages all who participate in activities on the water to be safe and responsible. It includes wearing a life jacket, always being alert and aware while operating any type of vessel, taking an approved boater education course and being informed on what to do in case of an accident.
Further, Brunswick has advocated that adults and children should be educated about life jackets. Indeed, while Brunswick has long believed that adult boaters can best determine if their boating situation warrants the use of a life jacket, the company does back mandatory usage in certain situations. For example, Brunswick has supported state and federal mandates requiring children aged 12 and under to wear life jackets while on board and on deck a vessel that is underway. The company also supports mandated life jacket usage for those riding personal watercraft, due to the unique nature of that boating experience.
http://usps-news.blogspot.com/2011_02_01_archive.html#5240467375999592348
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